Most sales collapse at the point of objection.“I don’t trust it.” “It’s too expensive.” “I’ve seen cheaper options.”These are walls customers build in their minds. Your job is to tear…
The moment something becomes limited, its value increases. That’s not economics alone — it’s human nature. If you tell a client you have 2,000 plots available, they will relax. They’ll…
Not every sale has to be a hard push. Sometimes, the best way to close is by giving first. Reciprocity works because people naturally want to repay kindness. It could…
Human beings are wired with a sense of balance. When someone gives us something, we feel the need to give something back. That is the law of reciprocity. In sales,…
Most businesses focus only on one question: How do I get clients? But growth is not just about acquisition. It is about the full cycle: Get. Keep. Grow. Getting clients…
Every purchase is emotional at its core. Logic only enters after the fact.That’s why you can’t explain luxury purchases with reason. People don’t buy designer bags, cars, or jewelry because…
Many business owners still believe that if they just present enough facts, customers will buy. It’s a lie.People rarely buy with facts. They buy with feelings. Then they use facts…
