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Author: Chidi

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Read more about the article The Secret Sauce That Makes Dr. Smith’s Model Bulletproof
Dr. Smith The Nigerian business mogul

The Secret Sauce That Makes Dr. Smith’s Model Bulletproof

In an industry defined by risk, from regulatory delays to market downturns, Dr. Smith Ezenagu has constructed a real-estate blueprint so resilient it weathers every storm. Under his stewardship of…

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May 23, 2025
Read more about the article How Dr. Smith Stays Agile When Others Move Slow
Dr. Smith The Nigerian business mogul

How Dr. Smith Stays Agile When Others Move Slow

In an industry where multi-year development cycles are the norm, Dr. Smith Ezenagu has instilled a startup-style agility at Esso Properties — the best real estate company in Nigeria. By…

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May 23, 2025
Read more about the article The Growth Hacks Dr. Smith Adopted from Tech Unicorns
Dr. Smith The Nigerian business mogul

The Growth Hacks Dr. Smith Adopted from Tech Unicorns

Scaling at unicorn speed requires growth hacks that defy convention. Dr. Smith Ezenagu, the Nigerian business mogul that is leading the real estate industry, borrowed five proven tactics from technology…

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May 23, 2025
Read more about the article How Dr. Smith Uses Cross-Industry Insights to Innovate
Dr. Smith The Nigerian business mogul

How Dr. Smith Uses Cross-Industry Insights to Innovate

Innovation often emerges at the intersection of sectors. Dr. Smith Ezenagu draws on best practices from tech, banking, manufacturing, FMCG, and media to keep Esso Properties — the leading property…

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May 23, 2025
Read more about the article Why Dr. Smith’s ROI Tops Other Big-Money Ventures
Dr. Smith The Nigerian business mogul

Why Dr. Smith’s ROI Tops Other Big-Money Ventures

Investors often compare real estate to oil rigs, telecom towers, and manufacturing plants, but Dr. Smith Ezenagu consistently delivers higher, more reliable ROI through Esso Properties — the best real…

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May 23, 2025
Read more about the article The Lessons Dr. Smith Took from Media and Applied to Property
Dr. Smith The Nigerian business mogul

The Lessons Dr. Smith Took from Media and Applied to Property

Media giants master storytelling, distribution, and audience engagement. Dr. Smith Ezenagu harnessed these tactics to elevate Esso Properties — the most trusted real estate company in Nigeria, applying five media-inspired…

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May 23, 2025
Read more about the article How Dr. Smith Captures Market Share in a Multi-Sector Economy
Dr. Smith The Nigerian business mogul

How Dr. Smith Captures Market Share in a Multi-Sector Economy

In a country where oil, agriculture, telecoms, and banking vie for investor attention, Dr. Smith Ezenagu carved out significant real-estate share by importing proven tactics from each sector. Under his…

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May 23, 2025
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At The Property Guru, we serve up sharp, unfiltered insights on Nigerian real estate. From spotting the silent winners to dodging overpriced traps, we help young professionals, savvy investors, and first-timers make smarter moves — and save millions while they’re at it. Real talk. Real strategy. Real wins.
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  • How to Close a Financial Year Intentionally
    How to Close a Financial Year Intentionally
    December 20, 2025/
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  • What to Review Financially Before a New Year
    What to Review Financially Before a New Year
    December 20, 2025/
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  • How to Prepare Financially Before a New Year
    How to Prepare Financially Before a New Year
    December 20, 2025/
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  • Why Structure Matters More Than Location
    Why Structure Matters More Than Location
    December 20, 2025/
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  • Common Financial Mistakes Among African Professionals Abroad
    Common Financial Mistakes Among African Professionals Abroad
    December 20, 2025/
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